1452 - Football for Kids, with Darin Ostrom, Sports Card Professor, Part 2

Dr. Beckett and Darin Ostrom continue their deep dive into the art of designing sports card sets, especially those aimed at kids. They discuss the importance of storytelling through card subsets and the balance between rarity and collectibility. The conversation touches on historical sets like Fleer Teams In Action and Topps Total, as well as the evolution of card designs. The episode also features anecdotes about entrepreneurial endeavors in the sports card industry and the relentless drive needed to innovate and captivate collectors of all ages. 00:30 Designing Card Sets for Kids 01:29 Storytelling in Sports Cards 04:58 Retail and Distribution Challenges 07:28 Entrepreneurial Ventures in Sports Cards 12:21 The Rise and Fall of Card Companies